Working (or trying to work) as a creative person isn't easy, for lots of reasons. But one of the biggest reasons is that it can be difficult to make ends meet, especially when you have no guaranteed source of income over long periods of time. I have definitely felt that, even though I do have a job that is mostly steady. I work in the world of non-profit, which is just a teensy step above artist in the pay category, and then only because it's a steady paycheck. So, I thought that today I would share some of the strategies I've used to keep my head above water and live a relatively comfortable life free from financial drama. Hopefully someone out there is looking for information like this and will be helped by it. 

Step One: Knowledge is Power
Part of the whole problem is figuring out where your money goes and how to plan for it coming and going. I often feel like money is just water through my fingers, but with a little research and mindfulness, I've gotten better at knowing where I'm at. My first step was reading a book called How to Get Out of Debt, Stay Out of Debt, and Live Prosperously, by Jerrold Mundis. This book is full of strategies for taking control of your finances, such as creating a spending plan, how to pay down debt, deal with creditors, and so on. Really good advice. I'd say that's step one. Step two, (or one and a half) is actually doing the things he talks about. Now that I know exactly how much income I have, and what my expenses are, I can track things and make sure I stay within my means. I also started using a great app/website called Mint.com. It's linked to all my financial accounts, including investment accounts, and the mobile version is great for those times when I'm at the store and need to know if I can afford that extra bag of marshmallows. 

Step Two: Set Your Goals
After knowing what the sitch is, I decided what was most important to me, and how I wanted my financial picture to change. One thing I did was make a decision to not use my credit card anymore. Ever. Never ever. And by paying every month on that, I've managed to reduce my credit card debt by over half in just under two years. And let me tell you, that feels great. Aside from that, I also set other goals. I wanted to set up reserve funds for various things, and luckily, there's a goal section in Mint that lets you do that. It keeps track for you, so you can see how far you have to go. I also keep my savings in a partitioned account with a high interest rate (well, relatively high, for a savings account). It's almost like virtual envelopes that I can keep my money in. For instance, I have an envelope for the car, for travel, clothes, and the house. Plus a general emergency fund and a rainy day fund. Each month I put a bit away in each account, and over time it really adds up (plus earns interest!). Then, when the house needs a repair, or the car insurance is due, or I need some fancy new duds, I'm not scrambling to figure out how to pay for it. It's already there. Believe me, there is great peace of mind in planning ahead. And for things like travel that aren't generally cheap, I don't have to whip out the credit card. The money is already there.

Step Three: Keep Working
This is kind of a two step step three. The first part is, keep doing your creative work. Work hard at it. Keep building your body of work, getting better, and putting it out there. The more you do that, the more likely it is that you'll be able to increase your earnings, as well as your skill levels, which ends up being a wonderful cycle of being able to charge more for your work and having more people seek you out, which brings in more funds to make more work, and so on and so on. The second part is to keep working at your financial fitness. There's no way you're going to turn into Warren Buffet on Day One. But, with a little hard work and diligence, you can improve. If you have a day where you have to use the credit card, or you go over your spending plan, don't panic, and don't beat yourself up. Just tell yourself you'll try to do better tomorrow. It's impossible to change your financial picture in just one day, but in one day you can achieve small goals. Not eating out, not using the credit card, putting money into savings, walking rather than driving, whatever. And those little goals become habits eventually, and then those habits add up to a more secure financial situation where you can breathe and not worry so much about where your rent money is coming from, freeing you up to worry about your next masterpiece instead.

Now go forth and thrive.

Today I participated in a fundraiser for a great non-profit in San Diego called San Diego Writers, Ink. It's peopled with writers who help other writers become better writers, and whenever I participate in something they put on, I'm not disappointed.

But somewhere, deep down, is a nagging little voice asking me why I'm working to raise money for another non-profit besides my own. But that voice really needs to pipe down. Why? Because I'm working to raise money for the non-profit I work for every day. Yes, EVERY day. In case you didn't know, Media Arts Center San Diego has been around for quite a while, spreading the gospel of digital media and storytelling since its inception. That gospel has grown to include camps for kids, documentary classes for teenagers, partner programs with California libraries, and workshops for adults. Everything from how to take pictures with your fancy new DSLR to how to build your own steadicam.

Oh, and we also show movies.

That's my job. I often get an odd reaction from people when they find out what I do. "You mean you get to watch movies? All the time?"

Yes, all the time. I'm lucky enough to have a job that includes something most people (including myself) enjoy. I get to watch movies, meet filmmakers, and sometimes visit film festivals. I'm not going to tell you that it's not as glamorous as it sounds, because you wouldn't believe me anyway, and that's like complaining that your Maserati doesn't purr at 20 mph like it does at 80. Small potatoes.

So yes, I do love what I do. I love watching movies. But I also feel like I'm participating in something that matters. Yes, the education programs that are provided by Media Arts Center are wonderful. There is a wonderful staff of people that attend to all the details and ensure that they are enriching for kids young and old. The video production programs are also wonderful. Media Arts has managed to help a plethora of organizations that don't have access to the digital media tools and knowledge that we have in order to help them send their message around the internet and back again. Because that's what we do: provide access.

So now we have this Digital Gym, where you can get training on all things digital, like the YMCA, but for your brain and creativity instead of your body. And we also have a movie theater, which is where I come in.


But how does that fit in? Sometimes I feel like I'm not doing enough, not contributing enough, or not do-gooding enough. And then I reflect.

I've been at the organization for six years, programming films for the San Diego Latino Film Festival, Que Viva! Cine Latino, Cinema en tu Idioma, and a number of other community screenings. We've partnered with the SD Asian Film Festival, the Jewish Film Festival, Horrible Imaginings Film Festival, and countless other community groups to get messages out and spur cross-cultural dialogue within the San Diego community. Now I program the Digital Gym Cinema, and I'm constantly asking myself, what is this film for?

It's simple, really. Film is for people. It's for ideas. It's for creativity and sharing. There is not one single filmmaker on the planet who makes a film to watch alone in their own living room. Films are made to be seen, by groups of people, to share something that filmmaker thinks is important. It's just up to me, as the curator of the Digital Gym Cinema, to try to figure out what the community most wants, or what the community most needs.

So if I may, I'd like to reflect on what's come along so far. A film about the danger of greed (The Brass Teapot). A film about a family dealing with the separation of living on both sides of the border (Aqui y Alla). A film about zero-emissions motorcycle racing (Charge). A film about French capitulation to the Nazis during WWII (La Rafle). A film about women in India as the country develops (The World Before Her). A film about the pollution of our land and oceans (Trashed). These aren't all of them, but they all have a story to tell that I think is worth telling. Some films were more well attended than others. I take no offense.

What I am always looking for is the movie that is simply a beautiful work of art. Something about it reaches down deep and pulls at you, whether it's the music, the visuals, the story, or a combination of all of those that keeps you in your seat for a couple of hours (or longer!) because you can't take your eyes and ears away from the screen. And sometimes I hear, "How is that helping people?"

I despise that kind of response. Movies are art. They contain art. They blend art. And I still believe in art for art's sake. Many years ago, I found myself in Paris at the Louvre. I went through the galleries and found myself in front of the Mona Lisa. I didn't stand there and wonder how that was helping people. I admired it, and the other works, as something that makes our lives a little less dull. An expression of something someone wanted to share.

Let me be clear: artists (and filmmakers) are not required to change the world. If Iron Man has taught us anything, it's that audiences don't expect movies to change the world. They expect something to be shared. A story, an idea, a thought. Some artists are activists, and I think that's great. Some are not, and that's great, too. But what all of them are doing is engaging. 

This is what I strive to program at the Digital Gym Cinema. So as we look forward, I'm excited about the variety of shares coming our way. A film about the coming-of-age of a teenager from the Dagreb tribe (The Lesser Blessed). A transgender story of impossible, unextinguishable love and romance (Laurence Anyways). A film about the complicated world of Somali pirates (Stolen Seas). A poetic journey from schoolbus to public transportation in Guatemala (La Camioneta). A film about two musicians who tragically died before their time, but not before their genius rooted (Greetings From Tim Buckley).

I sincerely hope to create engagement. What engages you?

Not too long ago, I started talking about how I make certain choices when I program movies. It has to do with the actors, and it has to do with the photography.

And it has to do with the writing. Sometimes I watch movies and think that the writer is some sort of evil genius because they seem to be inside my head, writing exactly what I want to hear, even though I don't know I wanted to hear it. The first season of Dexter did that. Mad Men does that.

Then there's the other kind of movie. The kind that has half-formed characters reciting ridiculousness that has you rolling your eyes so often you think you might have seen your brain at one point. Transformers gave me lots of glances at my own grey matter. So did Avatar.

Most stuff lies right in the middle. The stuff at the ends is easier to spot. But the thing about writing is that it's not what is written that is genius. It's the stuff that isn't written. The stuff that characters say without talking: the subtext. Good subtext makes a move great. It can also be very difficult to write, because oftentimes, people write their own lines in those pregnant pauses, and that's not always that the original writer intended. But in a way, that's okay. If someone is willing to invest enough in a character to imagine what's going on in their head, then the writer has accomplished something.

And yet, it's not all about the writer. What's written isn't always what you see. As writing guru Robert McKee says, "Don't mistake words for writing..." (see video here) Actors take what writers write, then make it real. Good actors make it better than it was before. So in the end, what you see on the screen is really just the essence of what was written.

Lastly, writing screenplays is now turning a corner that doesn't really bode well for some. As with most industries, the powers that be are always looking for 'the sure thing' (no one told them that doesn't really exist). In order to find that sure thing, many in Hollywood have turned to fancy analysts, who comb through scripts (at a mighty hefty price, I might add) and suggest changes to the story that will make it more marketable, popular, or whatever it is that makes it the most money possible.

So, you can listen to the analysts, but there are also numerous gurus and experts that have about a bazillion tips and tricks for writing the best script possible. I'm guessing that the real thing is having a great idea, but being able to express it and tell a great story definitely has to happen. Here's guru John Truby with lots to say.

What is the best writing you remember in a movie? How about the worst?

People often wonder why I pick the films I do. It seems like a simple process, and in some ways, it is. Basically, I watch a film, then decide if it's good. But therein lies the complication. What is good? Is it a familiar face? Is it stunning photography? Is it a story with a message? The answer is yes. This is the starting point to a labyrinthian series of decisions and possibilities that determine whether we end up showing a particular film.

Let's start with the famous faces. We all know that when we see an actor that we like in one of those alluring 'Coming Soon' trailers, our stomachs do a little flip of joy and our brains make a little note to put that date on our calendars. But who do we like? Well, there's definitely some debate about that, but filmmakers generally pay more to people they think we like. So according to that notion, these ladies that would seem to carry huge cache for us. Kristen Stewart is at the very top of that list. One of my personal favorites, Nicole Kidman, didn't even break into the top ten. Neither did 2012's Best Actress Oscar Winner (whose work I also enjoy), Jennifer Lawrence. As for leading men? We have the top ten list for them, too. Tom Cruise, anyone? Yep, the action hero still is at the top of the list. So does that mean those are really the faces you want to see? Would you flock to see a film starring Tom and Kristen?

I'm also wondering if you noticed anything funny about those lists. Anyone? In 2012, Tom brought down over twice as much Kristen. Maybe I'll write about that another time. But I digress. 

Then we move on to the photography. This is particularly sticky, in that there are so many ways to shoot a film. It can be ultra-saturated images that include every color of the rainbow, or something drained of color down to a nearly monochromatic visual that sets a particular kind of mood. It could be a carefully composed series of shots on tripods and smoothly moving dolly shots, or a jerky, hand-held film that infuses the visuals with a sense of spontaneity and immediacy. People definitely have preferences for either (I tend to prefer the use of a tripod), but the way a film is photographed can bring great depth to a story that might not have otherwise been there.

And the story? Always key. Some people have an innate desire to see something they can learn from, or something that will lift their spirits from the depths, or share a message of hope, action, or humanity. Some people just want some good explosions. Some people want to see something that has won an Oscar, or other awards that speak to its pedigree. This article has collected all the data you need for the perfect movie. But did it really?

What I'm trying to say is that when I choose movies, I generally pick things that I enjoy watching, which actually includes a wide range of stuff. I know there are people who enjoy movies I don't care for, and I try to keep that in mind as I watch. Things like "Would my mom like this movie?" often run through my head, as well as "How many people on average would fall asleep watching this?"

So tell me. What kind of movies do you like? Do famous actors really matter to you? What's the weirdest movie you thought you would hate but ended up liking?